Senior ASA Specialist

We are an IT company JATAPP, creating products that are used by millions of users from all over the world. Our portfolio already includes 20+ different products exclusively in white niches: Business, Utilities, Lifestyle, Cybersecurity, and Education. And even more to come!

We are looking for a Senior Apple Search Ads Specialist to strengthen our mobile product marketing (in the Utilities and AI niches) by effectively scaling ASA campaigns in Tier 1 and Tier 2 markets. If you can build a strategy from scratch, test new approaches, work with large budgets, dive deep into analytics, and collaborate with ASO, product, and creative teams, then let's meet!

Your responsibilities will be:

• Building and scaling Apple Search Ads campaigns for multiple mobile apps across Tier 1 and Tier 2 markets

• Optimizing campaigns based on ROAS, CPA, TTR, CR, while aligning with internal ROMI goals

• Designing and implementing a comprehensive testing strategy (keywords, ad groups, localizations, bidding, automation)

• Collaborating closely with ASO, Product, and Creative teams to drive synergy between organic and paid traffic

• Continuously identifying growth opportunities - including experiments with Custom Product Pages, new geos, funnel improvements, and advanced targeting

• Monitoring trends, benchmark performance against competitors, and adjust strategy accordingly

• Maintaining campaign hygiene: regular audits, budget pacing, creative refreshes
  
  

What you’ll need:

• 2+ years of hands-on experience managing Apple Search Ads for mobile apps in global markets

• Deep expertise in ASA campaign types: Search, Search Tab, Custom Product Pages

• Strong analytical skills: proficient in Excel/Google Sheets, BI dashboards, and MMP tools (AppsFlyer, Adjust)

• Solid understanding of mobile app attribution and performance measurement

• Experience with automation tools (e.g., SearchAds.com, SplitMetrics Acquire) or scripting custom workflows

• Proven ability to structure and analyze A/B tests (keywords, creatives, user segments, CPT bidding)

Recruitment Process: Interview with a recruiter → Technical interview →Test Task → Final interview → Reference check → Offer

We Offer:

• Mental and Physical Health: health care is a must, so at JATAPP, we will cover health insurance for you

• Benefits Cafeteria: choose what you like most — sports, food delivery, home office supplies — and we will cover your expenses under available budget

• Knowledge sharing: in addition to internal events, you will have access to the Projector library

• Remote-First Culture: it’s up to you whether to work remotely or at our coworking space 

• Personal Equipment Policy: for sure, you will have everything you need to work efficiently

• Learning and Development Opportunities: it's a real pleasure for us to watch you learn, so we're happy to cover your learning and development costs, as well as English courses

• Community of like-minded people: at JATAPP, you will work in a team of like-minded people who are ready to launch a product, run a marathon, or climb Hoverla together

• Creative freedom: we encourage initiative and creative thinking, so with us, you can be yourself and have the freedom of professional expression

• Legal & Finance Support: we cooperate with the best financiers and lawyers who will be ready to help solve any of your questions upon request

• Time-off Policy: 20 vacation days per year, 5 days for sick leave without medical confirmation, unlimited sick leaves with a doctor's note, 3 personal days, and 2 days off for special events or occasions