Middle/Senior PPC Specialist

We are an IT company, JATAPP, creating products that are used by millions of users from all over the world. Our portfolio already includes 20+ different products exclusively in white niches: Business, Utilities, Lifestyle, Cybersecurity, and Education.

Our marketing team is looking for an experienced Middle/Senior PPC Specialist to help us build long-term strategies to scale existing products in the Education/Utilities niches and launch new products from scratch.

Our products are based on a subscription monetization model and are focused on Tier 1 markets, particularly the US, where we aim to maximize impact and profitability.

Your responsibilities will be:

• Planning, launching, optimizing and scaling campaigns on Google

• Developing and testing hypotheses to improve performance

• Testing new products

• Working with analytics to make decisions on campaigns

• Setting up tracking in advertising platforms (working with MMP, assigning tasks to the technical team)

• Collaborating with UA, development and analytics teams to test, improve and scale automations

What you’ll need:

• Experience as a Google Ads PPC Manager — from 2 years 

• Deep understanding of the auction model and the specifics of working with Google, Microsoft

• Practical experience in scaling different types of campaigns (Search, Display, DemGen, pMax)

• Practical setup of conversions and events via S2S integration (API), in particular web-to-app or web-to-web campaigns (Search)

• Strong analytical skills: finding insights, identifying growth points, using analytical tools

• Skills in working with Appsflyer or other MMP

• Understanding of Google Ads API settings

• Proficient in Google Sheets or Microsoft Excel

If you want to: 

• Work with multiple products and influence the launch of new initiatives

• Build products from scratch

• Have the opportunity to communicate directly with Google support managers and build relationships with them

• Have maximum autonomy in work: we are for trust and the absence of micromanagement

• Work in a transparent system of bonuses for achieving results

• Have the opportunity to grow to Team Lead PPC with successful performance

We are waiting to hear from you!

Recruitment Process:

HR Interview — Test task— Technical Interview —  Final interview — Reference Check — Offer

We offer:

• Mental and Physical Health: health care is a must, so at JATAPP we will cover health insurance for you

• Benefits Cafeteria: choose what you like most — sports, food delivery, home office supplies — and we will cover your expenses under available budget

• Knowledge sharing: such events are our way to grow together. We gather to discuss new trends, share our own insights, and elevate one another

• Remote-First Culture: it’s up to you whether to work remotely or at our coworking space 

• Personal Equipment Policy: no tech troubles — you’ll get a MacBook and everything you need for comfortable and efficient work

• Learning and Development Opportunities: it's a real pleasure for us to watch you learn, so we're happy to cover your learning and development costs, as well as English courses. Besides this, everyone in JATAPP gets access to the Projector Library

• Community of like-minded people: at JATAPP you will work in a team of like-minded people who are ready to launch a product, run a marathon, or climb Hoverla together

• Creative freedom: we encourage initiative and creative thinking, so with us, you can be yourself and have the freedom of professional expression

• Legal & Finance Support: we cooperate with the best financiers and lawyers who will be ready to help solve any of your questions upon request

• Time-off Policy: 20 vacation days per year, 5 days for sick leave without medical confirmation, unlimited sick leaves with a doctor's note, 3 personal days, and 2 days off for special events or occasions