User Acquisition Manager

We are an IT company JATAPP, creating products that are used by millions of users from all over the world. Our portfolio already includes 20+ different products exclusively in white niches: Business, Utilities, Lifestyle, Cybersecurity, and Education. And even more to come!

We are looking for a User Acquisition Manager to work on iOS apps in the Utilities and AI Apps niche, designed to make users’ lives easier. Our products operate on a subscription-based monetization model and target Tier 1 markets, particularly the USA, where we aim to maximize impact and revenue.

If you are passionate about data analysis, experimenting with new channels, and creating high-impact campaigns, we want you on our team! You’ll have the freedom to implement bold ideas, access to cutting-edge tools, and support to achieve ambitious goals.

Key responsibilities:

• Develop and execute performance marketing strategies to drive mobile app growth across various channels
• Optimize and scale paid acquisition campaigns on platforms like Meta, TikTok, and other ad networks to maximize ROI
• Research and test new acquisition channels to expand reach and improve results
• Formulate data-driven hypotheses for A/B testing to enhance campaign performance
• Conduct market research and competitive analysis to identify trends, opportunities, and best practices, integrating them into marketing strategies
• Collaborate closely with creative, product, analytics, and other teams to ensure synergy and maximum impact
• Stay updated on industry trends, platform updates, and algorithm changes, adapting marketing strategies accordingly

What you’ll need:

• 1.5+ years of experience in performance marketing
• Hands-on experience managing campaigns on Meta, TikTok, and other platforms
• Knowledge of user attribution and conversion tracking across various channels
• Effective User Acquisition via web2app (iOS) / web2pay

Will be a plus:

• Experience with ad networks such as Unity, Applovin, Moloco, Mintegral, IronSource, or Vungle
• Experience with scaling SKAN campaigns

Why Join Us?

• Freedom to run diverse tests and experiments to find the most effective solutions
• Opportunities to develop and refine mobile app marketing skills
• Knowledge-sharing with other Marketing Managers for professional growth
• Direct support from managers at Facebook, TikTok, and other ad networks
• A dynamic and open culture where your ideas are valued and supported

Recruitment process: HR interview  -Test task - Technical interview - Final interview - Reference Check - Offer

We offer:

• Mental and Physical Health: health care is a must, so at JATAPP we will cover health insurance for you
• Benefits Cafeteria: choose what you like most — sports, food delivery, home office supplies — and we will cover your expenses under available budget
• Knowledge sharing: in addition to internal events, you will have access to the Projector library
• Remote-First Culture: it’s up to you whether to work remotely or at our coworking space 
• Personal Equipment Policy: for sure, you will have everything you need to work efficiently
• Learning and Development Opportunities: it's a real pleasure for us to watch you learn, so we're happy to cover your learning and development costs, as well as English courses
• Community of like-minded people: at JATAPP you will work in a team of like-minded people who are ready to launch a product, run a marathon, or climb Hoverla together
• Creative freedom: we encourage initiative and creative thinking, so with us, you can be yourself and have the freedom of professional expression
• Legal & Finance Support: we cooperate with the best financiers and lawyers who will be ready to help solve any of your questions upon request
•  Time-off Policy: 20 vacation days per year, 5 days for sick leave without medical confirmation, unlimited sick leaves with a doctor's note, 3 personal days, and 2 days off for special events or occasions